online marketing has grown beyond content and graphics. It has surpassed television viewership in terms of numbers and greater internet bandwidth and better compression techniques now allow TV like videos to be uploaded for promotional purposes. The good thing though, with advertising on the internet is that it has a viral marketing effect on the masses. A viral video liked by people will soon spread in popularity and thus increase your viewership manifold in a considerably less amount of time as compared to the TV or the print media. Besides, online marketing is far more economical when compared to other media forms.